DWIGHT BENTEL HALL STUDENT CAMPAIGNS
#WEAREPR
2019 BATEMAN COMPETITION
I was a part of the Bateman competition at my university's on-campus agency. The 2019 case study was focused on highlighting the lack of diversity and inclusion in the public relations industry. My role as a social media director and outreach coordinator led me to create a number of graphics shared on social media in addition to presenting to high school and college students about D&I and the PR industry as a whole.
SOCIAL GRAPHICS
Here are some examples of the social graphics I designed for the campaign.
MULTIMEDIA
One of the videos for our campaign. I scheduled interviews with students, filmed their answers, and edited them for social media. We posted a number of different interviews on Instagram.
All Videos
COMMUNITY RELATIONS & EVENT MANAGEMENT
A part of the brief was educating your broader community on the PR industry and why diversity and inclusion matters. I scheduled on-site visits at local high schools and community colleges to present.
My team lead also organized an on-campus panel discussion with diverse, PR professionals from companies like Alaska Airlines, Google, and Jupiter Networks.
Here are some images from the events!